Data Hygiene

Reach More Customers With A Cell Phone Append

As technology advances more companies are adding cell phone numbers to their customer database, because very few people have landlines these days. A cell phone append increases customer relationships and makes it much easier to stay in touch. What is a cell phone append? A cell phone append matches your contacts to our databases and adds the missing […]

How to know it’s time for a data quality check

What is a data quality check? A data quality check analyzes your database to see how many records are outdated, missing and invalid. From there you can use a data append to update your records and add missing contact data such as mailing addresses, email addresses, phone numbers, new last names, and more. Why do […]

Fundraising Success Depends On Clean Data

Fundraising success depends on clean data, because inaccurate contact information increases fundraising campaign costs, reduces donor retention, and wastes money. Here’s why fundraising success depends on clean data Wasted Money You’re wasting money. Postage and mailing costs are a significant expense to non-profits. Mailing to incorrect mailing addresses hurts your fundraising efforts and your budget. […]